Has anyone thought about how the episodic nature of the new Hitman (game? series?) fits into the "lean startup" model? What I mean is, IO has acknowledged that the next levels are still under production, so surely they're waiting on feedback about the first, and will iterate on their ideas / concepts moving forward in the campaign. I would be surprised (and a little disappointed) if there weren't some major risks taken in the next couple of releases, to see what really jived with players, everything from combat systems to menu design. All that being said, the iterative process really does put the onus on the final product, in this case, the campaign finale, and a flop there could mean bad news (although they would assumedly have raked in the profits from the previous four or however-many levels.)
Not that any of this is a bad thing, just an observation. Do you think that any of this makes sense? Game companies are notoriously bad at player feedback, and I personally don't know IO's reputation in that regard very well.